Bring Your Favorites Along for the Ride

Chevy, Buick and GMC were looking for a fun way to promote their partnership with WarnerMedia RIDE App. To support the idea that the RIDE app brings the backseat to life, the team leveraged an ongoing Tik Tok trend of turning lifestyle images into animations. We even hired an artist we found on Tik Tok to create custom transformations for each. We promoted these short videos on Instagram Reels.

My Role: Creative Director